Policy Reports

Policy Reports


This report highlights the findings from several ITC cessation studies that were published in the October 2010 supplement of Nicotine and Tobacco Research, as well as other published ITC research. ITC project findings support Article 14 Guidelines on Tobacco Dependence and Cessation as they provide evidence of a high global demand for cessation, yet low rates of physician and other health professional advice to quit smoking in many countries and the efficacy of Quitline campaigns for those most in need of help. The report was disseminated at the Fourth Conference of the Parties (COP-4) to the WHO FCTC in Punta del Este, Uruguay where Parties adopted Article 14 Guidelines on November 19, 2010.


The ITC Bangladesh Wave 1 National Report provided evidence that tobacco has become increasingly affordable since 1990, and therefore strong policy action in the domain of tobacco taxation is urgently needed to reduce overall tobacco consumption and prevalence. This working paper was prepared to provide policymakers in Bangladesh with recommendations for an evidence-based tobacco taxation strategy based on economic analysis of tobacco purchasing data from the ITC Bangladesh Wave 1 Survey.

Warning Labels

This report was prepared for the May 2009 World No Tobacco Day whose theme focused on pictorial warning labels. The report concludes from longitudinal studies of text and pictorial warnings across many ITC countries that large pictorial warnings are more effective than text-only warnings. The findings provide compelling evidence of the effectiveness of pictorial warnings and support the case for strong implementation of the FCTC Article 11 Guidelines which recommend pictorial warnings on at least 50% of the package.
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